how many, how long.
Time spent on app is good if you are a news app or social app, content related app (youtube, pocket, flipboard, Spotify).
If the product is transaction focussed (e-comm, coupon/deals, Airbnb, ride hailing, airline etc.) then time spent on app should be as low as possible.
Time spent on app is good if you are a news app or social app, content related app (youtube, pocket, flipboard, Spotify).
If the product is transaction focussed (e-comm, coupon/deals, Airbnb, ride hailing, airline etc.) then time spent on app should be as low as possible.